This year Townie Shades has grown due to the support of the communities we represent. In order to show our appreciation, we promised to give to local non-profits in those community for each pair of shades we sold. We are very proud to announce that over the course of 2015 we have given over $12,000!
As we grew we selected different non-profits in each new area to give to. By the end of the summer we were giving different amounts, in different areas, to different non-profits every month. As you can imagine keeping track of this was very complicated.
Moving forward we have decided to keep things simple. We are going to donate 1% of all sales to a single charity. This non-profit will be focused on feeding those in need. By keeping it simple, we will have greater impact and be able to give larger amounts to individual organizations.